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Selling Project Management
Research Update
This is a short update from the research team
working on progress to date of the 3-year study (1999-2001) on Selling
Project Management to Senior Executives.
This project has been partially funded by the
Project Management Institute (PMI®), with additional support from
Athabasca University, St. Albert, Alberta Canada the University
of Calgary, Calgary, Alberta, CIPS, IBM Canada, CIO, PMI SAC, ESI
International and the Professional Engineers of Ontario (PEO).
Phase One (1999 – 2000): The research team began
the study with semi-structured interviews with Project Managers,
Consultants and Executives to identify the key issues and challenges
involved in “selling” project management. The term selling is used
to describe the practices of getting senior management’s attention
to the topic.
The findings from this were presented at the
PMI® Symposium in 2000 and as part of the study, they developed
a model to test in Phase Two. As well they have published articles
in PM Network (January 2001 and the Project Management Journal (in
press).
Phase Two (2000 – 2001): In this phase, the
team used the findings from Phase One to develop a survey instrument.
They issued the on-line survey to an international audience through
a company called SurveySite.
In May, 2002 they gathered the raw data (1,867
participants) and began conducting the analysis. The team is noticing
some interesting patterns in terms of the differences in views between
consultants and project managers in their understanding of and practices
used to promote project management to executives.
Next Steps:
The team anticipates completing the qualitative
and quantitative analysis by the fall of 2001 and will be presenting
the findings at the PMI® Symposium in November of this year. Athabasca
University is also hosting a series of breakfast meetings Canada-wide
as per the following schedule for two reasons. The morning sessions
consist of a review and update of the PMI research study.
Please e-mail CIMoffice@athabascau.ca
or contact AU at 1-800-561-4650 to register for the Breakfast Sessions
or to get an update of the information.
Breakfast Sessions Hosted By: Dr. Peter Carr
& Dr. Janice Thomas
Date, City, Location, Time ·
- September 11, 2001, Toronto, Toronto Sheraton
Centre, 7:30 am - 9:00 am ·
- September 13, 2001, Ottawa, Ottawa Westin,
7:30 am - 9:00 am ·
- September 18, 2001, Edmonton, Sheraton
Grande, 7:30 am - 9:00 am ·
- September 19, 2001, Calgary, Sheraton Eau
Claire, 7:30 am - 9:00 am ·
- September 20, 2001, Vancouver, Fairmont
Waterfront Hotel, 7:30 am - 9:00 am
As well the PMI study results will be presented
at the upcoming Conference Board of Canada Project Management Conference
to be held October 17 &18 2001 in Toronto. The team is also in the
process of writing the study up in the form of a Monograph (soft-cover
book) that PMI® will be publishing in 2002. In addition, look for
published articles in forthcoming issues of both PMJournal and PMNetwork.
As a service to those that participated in the
study, the team will be releasing an executive briefing in the fall
of 2001. This will provide an overview of the study, the participants,
highlight key results, and tell you where the study made practical
and professional contributions to understanding project management.
As such, this is just a short note to let you
know where we are at, If for any reason you are interested in further
details of the PMI study prior to the fall, please e-mail Connie_Delisle@mba.athabascau.ca
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